How to Set Up Your Google My Business Profile
Aug 27, 2025
Christine Deitman

If customers cannot find you online, you are already losing business. One of the easiest ways to boost your visibility is by setting up a Google My Business profile. It is free, quick to do, and helps your company appear in local searches and on Google Maps. Here is how to get started.
Step One: Claim Your Business
Go to Google Business Profile Manager and sign in with your Google account, make sure you set up a business only gmail account to manage all of your Google Services. Search for your business name. If it appears, you can claim it. If not, you can create a new listing.
Step Two: Enter Your Details
Add accurate business information:
Business name
Address (or service area if you travel to customers)
Phone number
Website link
Opening hours
Make sure this matches your website and any other online listings. Consistency is key.
Step Three: Choose Categories
Pick a primary category that best describes what you do, such as “Website Designer” or “Graphic Designer.” You can add secondary categories for other services you provide. This helps Google show your profile to the right people.
Step Four: Verify Your Business
Google will ask you to verify your listing, usually by sending a postcard with a code to your business address. Once you enter that code online, your profile is live.
Step Five: Add Photos and Services
Profiles with images get more clicks. Upload high quality photos of your work, your team, or your space. List your services clearly, including short descriptions and pricing if relevant.
Step Six: Collect Reviews
Ask happy clients to leave reviews. Even a few positive reviews can dramatically improve how trustworthy your business looks. Respond to each review to show you are active and engaged.
Step Seven: Keep It Updated
Post updates, offers, or news regularly. Add new photos over time and adjust your hours if they change. Google prioritises businesses that look active.
Final Word
Setting up your Google My Business profile is one of the simplest and most effective ways to make your business visible online. With accurate details, great photos, and regular updates, you can make it easier for customers to find and trust you.